About Us

When we started The Splinter Group in 2000, our goal was to do creative design and marketing work that would help our clients grow and succeed.

Over twenty years later, our aim still rings true. Through innovative design and strategic marketing efforts we have put our clients on the map and have had the great pleasure of sharing in their successes.

It’s all been done in a spirit of respect and collaboration — true partnerships. From one-off projects like designing a logo to full-service retainers that have lasted over fifteen years, we bring fresh energy to all we do and push ourselves and our clients to be their best.

Our History

The Splinter Group began in 2000 after branching off (splintering, if you will) from Disney-owned Mammoth Records. After working together at the record label for twelve years as GM and Creative Director, respectively, Steve Balcom and Lane Wurster decided to get into a more honest line of work — advertising.

Our idea was to take what we had learned about branding and marketing music products and offer it to businesses and organizations that were interested in a more creative marketing approach. Twenty plus years on, The Splinter Group has stayed true to its mission and has earned a reputation as one of the most agile, creative shops around.

We Believe

01

The work can’t be more important to us than it is to the client.

02

The worst type of client is one you don’t care about impressing.

03

The second worst is one who knows exactly what they want.

04

We’ve kept our shop small and we don’t have a B-game. If we can’t give a project our best attention, we’ll pass rather than disappoint.

05

With no disrespect to Keith Richards, Mick Taylor was the Stones’ best guitarist.

Our Team

Steve Balcom

Co-Founder

Lane Wurster

Lane Wurster

Co-Founder

Phil Dwyer

Design

Alex Caterson

Photography

Randy Skidmore

Design

Chris Williams

Chris Williams

Design

Adriana Lapuerta

Marketing

Chris Colborne

Data & Analytics

Our Services